SEO and Content Optimization for Amazon

Climb Amazon’s organic rankings & convert more customers with optimized listings

Your Agency for Amazon SEO and Content Optimization

Your product pages are the foundation of your success on Amazon. With content optimization, your page impresses Amazon’s A9 algorithm and dramatically improve your conversion rates organically and with advertising.

At Fluid Marketplaces, we use our SEO and content optimization knowhow to boost your organic listings on Amazon and help you stand out in a crowded marketplace.

From keyword research to A+ content, our proven techniques for Amazon will maximize your products’ potential.

We’re so confident in our approach we offer all clients a revenue-share profit model.

How can our Amazon SEO and content optimization team help you?

If you’re struggling with poor organic visibility or want to improve your conversion rates, our Amazon SEO and Content Optimization service can help

Here are a few of the common challenges we’ve helped our clients to overcome:

Your products don’t appear in the top search results
Shoppers fail to convert even after landing on your product page
You’re reliant on running ads on Amazon for your revenue
Customers frequently return items or leave negative reviews
You don’t have the time or resources to improve your Amazon listings
Customers buy once, but never return
Your products aren’t permitted to use advertising on Amazon (e.g. alcohol or products that are high in sugar, fat or salt)
Your Brand Store doesn’t drive sales
Adapting your content for new territories

SEO & Optimization Services

Here's some of the tools we use to strengthen your organic position on Amazon

Brand Store

Your Brand Store is your greatest asset on Amazon.

It acts as a landing page for your ads, lets you showcase your full product range, and builds brand recognition among customers.

Brand Story

Brand Story is where you can highlight your brand’s USPs and tell the story of your company to potential customers.

Using a blend of images, texts, and links to your Brand Store, it drives shopper engagement and loyalty with your brand.

A+ Content

Want to boost your product page conversion rates? Then A+ Content is your new best friend.

Our team can create rich-media features, visuls and content to help your product listings seal the deal.

Listing Optimization

Do your products sell themselves? Let us enrich the titles and descriptions of your product listings.

In doing so, your products will become discoverable, engaging and conversion-rate optimized.

What to expect from our SEO & Content for Amazon service

With our Amazon SEO and Content Optimization service, we’ll get to know your brand and products inside and out.

By combining this information with our expertise, we can help you with:

Brand Visibility

Build up brand recognition and credibility to become the go-to product in your category
Build brand loyalty by setting up or improving your Brand Store
Encourage positive reviews by updating all product descriptions and images to make sure they are 100% accurate
Shoot up the organic results by introducing the right keywords into your listings
Ensure consistency across all product detail pages for clear branding

Growth

Reduce returns by providing detailed product listings
Increase conversions by adding media-rich content to your listing pages that highlights the features, benefits, and USPs of your products
Create lifestyle and informational images that convert
Prepare and launch in a new territory or country with localisation and translation
Increase sales velocity to improve organic ranking
Identify or suggest products that have market potential

How we'll work with you

Whether you need an extension of your in-house team, or a dedicated agency for Amazon to become your in-house team, you’ll receive:

Communication

One-on-one support from a dedicated account manager
Ad hoc communication as required
Open and transparent communication where your input and feedback is actively sought
Accessible project planning boards so we’re on the same page
Increase sales velocity to improve organic ranking
Collaborative calendars so we’re ready to go with introducing new or seasonal items

Strategy

Your Amazon Ads Partner

Established in 2009, we're a team of commerce experts who've worked with leading brands across Home & Garden, Gifting, Food & Beverages, Sportswear, Health & Beauty and Fashion & Accessories.

As an Amazon Ads Partner we offer expertise in Amazon’s ad ecosystem, efficient campaign management, tailored strategies, detailed performance analytics, and up-to-date knowledge of advertising trends and updates.

Why work with Fluid Marketplaces for Amazon?

With headquarters in Miami, USA, and Manchester, UK, our global Amazon marketing team works seamlessly with clients based in the United States, United Kingdom and Europe.

Experience with significant ad spend on Amazon
Access to Amazon industry experts
Early access to the latest beta features
Up to date on Amazon’s paid advertising strategy
Drive the future of Amazon paid advertising
Direct lines of communication with Amazon
Follow Amazon best practices
Winners of coveted ‘Amazon Choice’ & ‘Best Seller’ badges for clients
Revenue growth share or fixed fee pricing models
Award-winning results for clients

"Fluid Marketplaces really impressed us from the outset. Their in-depth knowledge of Le Col and extensive research and analysis really showcased their experience with the Amazon platform."